Millions of lasting connections begin with a single campaign.

Connections are the foundation of your brand. Without loyal customers, your brand will not grow.

Perhaps just as important as your loyal customers is the method and frequency in which your brand connects with them. The more your brand interacts with your customers, the more your customers will interact with your brand.

There are dozens of ways to communicate with your customers, but the most measurable and effective connections are made on a personal level. Direct marketing allows your brand to engage in conversations with your customers, individually, and on a mass scale, reducing budget waste and increasing the effectiveness of your other marketing efforts.

Your fully-integrated, customized campaign consists of a series of knowledge-driven messages that encourage customers to take an action. Whether that action is to provide information, test a new product or make a purchase, your campaign is completely customized to provide the most benefit to your brand.

Our Approach

With over 40 years of combined experience in direct marketing campaigns, Barnett & Murphy’s approach has helped our clients sell over $3 billion in products and services.

So how do we do it?

By developing a strategic approach, strong creative, and by utilizing a variety of communication methods to ensure that your customer receives their message on their terms. Responses are tracked and analyzed at various points throughout the campaign to specifically target those who are likely to make a purchase.